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Hello, welcome to our portfolio site. Enjoy.


Scroll down to see our work

SCROLL DOWN

Hello, welcome to our portfolio site. Enjoy.


Scroll down to see our work

 

Sharon & Mees

We're a creative team that loves big ideas. Currently working at Dawn
in Amsterdam. We’ve worked for clients like Fanta, de Bijenkorf
Zorg en Zekerheid, ARTIS-Micropia and Coca-Cola.
Below you can find some of our projects.

 
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Six minute Stories


Health insurer Zorg en Zekerheid 

Six minute Stories


Health insurer Zorg en Zekerheid 

MAKING YOU READ SIX MINUTES AT A TIME
In today’s society, stress-related health issues are on the rise. All the screens that are constantly begging for our attention, definitely don’t help. Reading however does. Just six minutes of reading fiction lowers stress levels with an average of 68%, according to research.

To help a stressed-out generation clear their heads, we developed Six minute stories, as an initiative of health insurer Zorg en Zekerheid. This series of smartphone-sized booklets, written by popular Dutch writers, are published by Zorg en Zekerheid and spread at selected locations in the country. Every week a new story.

Six minute stories is developed as a long-term publishing platform, at the intersection of branded content, PR and social impact, to help Zorg en Zekerheid reach out to new audiences, while promoting mental health.

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Als er één ding is wat je als gestreste student moet weten, dan is het dit: ongeluk zit dan misschien in een klein hoekje, maar geluk zit in een klein boekje.
— Mattijn de Groot, student wijsbegeerte

Watch the case film here:

We organised a literary event called 'Het Boekjesbal' The Booklet Ball.  

This is how we introduced the booklets

Every week a new story was released

We asked people to grab them, read them and leave them behind in an explanation video

Where to find the booklets.

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ILLUSTRATION Sue Doeksen // ANIMATION Ambassadors // MUSIC Rimer London // PR Hagens

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The Science of Kissing


ARTIS-Micropia

The Science of Kissing


ARTIS-Micropia

ARTIS MICROPIA PRESENTS: THE SCIENCE OF KISSING
Microbes are in the air, and in your saliva too. Our campaign for Artis-Micropia shows what happens when you kiss. While you think you’re having an intimate moment, millions of microbes are also involved. Dutch artist Akwasi explains why this is good for you. So, in the name of science and love: let those microbes flow.

There is a perfect kiss for everyone and for every moment. For a first date, for couples and for people who are all over each other. In ‘The First Kiss’, ’The French Kiss’ and the ’Wet Kiss’ we show how microbes affect you. The more tongue you use and the wetter the kiss, the more microbes are exchanged. Which is actually a good thing. Because these little creatures train your immune system, help keeping your mouth healthy and even assist you in finding the perfect partner.

DIRECTOR Karen Rosetzsky // DP Menno Mans // EDIT Annelien van Wijnbergen // VO Akwasi // MUSIC Rimer London

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de Belsimpel Methode™


Belsimpel (Dutch only)

de Belsimpel Methode™


Belsimpel (Dutch only)

BELSIMPEL IS NOT A TELECOM STORE, IT'S NOT A PROVIDER, IT'S A METHOD
That’s why we invented ‘de Belsimpel Methode™’ - The way to find your perfect phone with a phone plan that suits you.So, whether you’re looking for a water-resistant phone, an affordable deal for your triplets or a phone with a long-lasting battery, ‘de Belsimpel Methode™’ gives you all the answers.

Three Q&A drama’s in which the circle - de Belsimpel Methode™ - delivers the right answer with a solution: Belsimpel.

To show how ‘de Belsimpel Methode™' works on the website we made short videos. With a simple press on ‘de Belsimpel Methode™' you end on the deal you were looking for.

DIRECTOR Kay Lindhout // DP Robbie van Brussel // EDIT Wouter van Luijn  // ANIMATION storm productions // MUSIC Kees Kroot

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SQUEEZE IN THE FUN


Fanta

SQUEEZE IN THE FUN


Fanta

INTRODUCING THE NEW FANTA BOTTLE
Fanta asked us to come up with a campaign for the launch of a new twisted bottle. This new design was launched in 8 European countries. We wanted to give a simple twist to reality and be very visible online. With our idea, we created a fun visual world for teens to have fun with. In the end the campaign endured for a full year and we made more than 200 Gifs, emoji’s, videos and even a downloadable font book – Fonta.

Watch the commercial here!
Limited edition campagne So rare it’s unfair

FANTA'S NEW LIMITED FLAVORS ARE SO RARE IT'S UNFAIR
As a follow-up to Fanta’s ‘Squeeze in the fun’ campaign we introduced the new limited flavors in Europe and created a fun campaign for it: So rare, it’s unfair.

We connected the rare flavors of Fanta Dragonata & Fanta Pasyon to things which are also rare to find in the lives of teens. The campaign interacted with teens through social minigames, live-stream events, 360 photos, Instagram treasure hunts, pre-rolls and video content. You can find the campaign and the limited Fanta Flavors in 17 European countries. So grab it while you can!

We did the concept for this idea while we working at Ogilvy, it went into production after we left. 
CONCEPT Mees & Sharon // EXECUTION Ogilvy Amsterdam // DIRECTOR Dent De Cuir

 

 

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About + contact


SHARON.DEGRAAF@LIVE.NL & UBACHS.MEES@GMAIL.COM

About + contact


SHARON.DEGRAAF@LIVE.NL & UBACHS.MEES@GMAIL.COM

Dear Reader,

When we think of ideas we want to make our thinking as funny as possible. It was one of many things we learned at Ogilvy Amsterdam when we started working there in 2014. After two years it was time for a new chapter to learn some more in a different place surrounded by new people.  

That’s why we’re currently working as a creative team at Dawn. The place we want to be at this very moment. 

SHARON

ART DIRECTOR

Sharon graduated in Advertising at the Willem the Kooning in Rotterdam. In 2014 she followed an exchange program at the School Of Visual Arts in New York. With a love for old pictures and graphic design she is the art director.

(0031) 6 12 13 01 36

 

MEES

COPYWRITER

Mees, copywriter studied to become a filmmaker at the London Film Academy and the Luca School of Arts in Brussels. The last 3 years he studied Theatre Science in Amsterdam and began working in advertising. He then realized that he likes the process of developing ideas the most and thereby translating these ideas into stories. Either these are films, prints, games or banners. He uses his love for film and theatre to do so. 

(0031) 6 54 93 21 08

 

If you want to know more, don't hesitate to call or mail,we're always in for a cup of coffee!


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Thank You


Thank You


Brands we worked on - Coca Cola - Philips - Fanta - KLM - UpForSchool - Interbest - Amnesty International -
MAGGI - TUI - Earshot - ReclameRidders -  Search for the projects below.